Summary
- Context
- The Solution: High Signal
- Team
- Grant request + Deliverables
1. Context
Lido is one of the most successful protocols in DeFi and has a growing community voice and passionate advocates for its mission to ‘Keep Ethereum Decentralized’.
However, the protocol has come under repeated attack on X / Twitter over the years from various parts of the ecosystem due to its first mover advantage and early success, leading to it capturing a large share of the staking market.
We believe there is a very large but silent community of Ethereum stakers, community stakers, independent node operators, and token holders that could be better incentivised to become advocates for Lido and to push back against the FUD and narrative attacks in the moment they arise. They could also become a better way to explain and advocate for the protocol and its benefits as it continues to evolve (e.g. the upcoming launch of CSM v2.0, dual governance, etc). Word of mouth is far more effective than any advertising or owned channel communication can ever be.
We are creating a way to build genuine community engagement and ‘find the voices that matter’.
2. The Solution: High Signal
We believe an opportunity exists to better align incentives with user behaviors that Lido wants over a medium and long-term timeframe. These could include early access to features, status badges in Discord and the research forum, as well as invites to side events and merchandise at conferences. By using High Signal, the marketing and events team can ensure that current spend on conferences is much better aligned with the genuine users and supporters of the protocol.
The core premise of High Signal is that it ingests content from a variety of channels and uses AI to perform multi-layered analysis of the content and its alignment with the stated goals of Lido. In this way, it consolidates user activity across multiple platforms (e.g. the Lio research forum and Discord, with X, Lens, and Farcaster on the roadmap).
It then computes a combined score for each user (out of a maximum 100), based on various factors, the weights for which can be tuned individually. For example, more weight can be given to reward high-quality contributions on the research forum over Discord messages. Friendly and constructive tone is rewarded, shilling or spamming is negatively weighted.
These scores are then grouped into Low / Mid / High categories, and users are given specific feedback on how to improve their score and move up to a higher signal.
Based on this thread https://x.com/d_gusakov/status/1904186372685987964, it is clear that Lido needs a way to analyze solo stakers in order to give preferential access through the permissioned gate. We believe High Signal can play a role here.
To address privacy concerns, we will only use publicly available data from the forum and Discord (i.e. no link to onchain data or to specific node operators). High signal will be opt-in and users will choose which accounts they want to connect.
Our future roadmap includes adding achievements such as POAPS and OATs as factors in the score.
3. Team
The High Signal team consists of AD and Eridian.
AD (@ad_1508) - former CMO of Lido, 15 years of experience in marketing, product marketing and communications.
Eridian (@EridianAlpha) - former Lido Community Lifeguard and active member of CSM from testnet to v1 launch (ongoing). https://eridian.xyz
We are both passionate about the goals of Ethereum, decentralization, and Lido.
4. Grant Request + Deliverables
To customize High Signal specifically for Lido’s needs and objectives, starting with the upcoming launch of CSM v2.0, we are asking for a grant of USD $2,000 (paid in DAI) towards development costs.
Payment schedule:
- On delivery of an acceptable rating score (signal) for Forum and Discord activity that can be used for CSM v2
Payment method:
- DAI on Ethereum mainnet to:
0x4fA8B280db92BD1C61B67fe220B98829094da038